CG Packs — inventory & channel packs.

Premium YouTube in-stream from the creators defining culture — packaged into six buyable packs, reserved in DV360 in minutes. No RFP, no waiting.

6
Curated packs
4
In-stream formats
DV360
Instant Deals
14 days
To hold your reservation
01 — Inventory

CG Core inventory & channel packs.

Six curated packs of owned, brand-safe YouTube in-stream — one pack per deal.

General Market+ creators

General Market+

America's Funniest Home Videos · People vs Food · Hagerty

Gen Z All-Stars creators

Gen Z All-Stars

Kai Cenat · iShowSpeed · Kalogeras Sisters

African American pack creators

African American

Steve Harvey · The Shade Room · Black Love

Family & Wellbeing creators

Family & Wellbeing

Kumaar Family · Montana & Ryan · Tab Time

Sports & Gaming creators

Sports & Gaming

Dale Earnhardt Jr · GOAL · iShowSpeed · The Big Podcast with Shaq · Roommates Show · Gil's Arena · The Shop · UNINTERRUPTED · Mookie Betts

Movies & Entertainment creators

Movies & Entertainment

Dead Meat · REACT · Sway's Universe

Available formats — 30s non-skip · 15s non-skip · Skippable · 6s bumper (US).

Where we rank

A Top-20 US digital video property.

2026 Comscore U.S. rankings, A18–49 — verified by Comscore Video Metrix.

#11
Mobile video
#16
Connected TV
#19
Total digital video
02 — How to book

Book it in DV360.

Six steps from marketplace to reserved inventory. No RFP, no waiting.

01

Create the instant reservation

DV360 Marketplace → Culture Genesis profile. Pick the advertiser and campaign, then choose in-stream.

02

Pick a format

Skippable, 6s bumper, 15/20s, or 30s non-skip.

03

Target geo, then the Pack ID

Add U.S. geo, then add the CG Core pack under Placements. Deselect video partners and Google TV — one pack per deal.

04

Set flight and budget

Dates, budget, frequency cap, and Floodlight for conversions.

05

Add creative

YouTube video or DV360 (VAST). Allow up to two business days for review.

06

Reserve or hold

Confirm to reserve the pack, or hold your reservation for up to 14 days.

Enter the Pack ID like this video_content :: <PackID> Pack ID 999 → video_content :: 999
Why Instant Deals

Premium supply. Minutes, not weeks.

Instant

Reserve in minutes. No RFPs.

Premium & safe

Owned YouTube in-stream, brand-safe by default.

Advanced targeting

Demo, life events, and in-market audiences.

New formats

30s non-skip, plus QR on Connected TV.

Pick a pack. Reserve in DV360.

Pick a pack, drop the ID into DV360, and hold your reservation for up to 14 days. We'll walk you through it.

Talk to us →