CG Core Reserve Pre-Roll and Culture Stack targeting, delivered through our own GAM SSP and routed straight to WPP Media, Publicis, OMD and Dentsu. Upfront-eligible, NMSDC-certified, and verified by DoubleVerify, IAS, Nielsen & Comscore — by default.
General Market+ — reach general-market and multicultural audiences in a single buy.
General Market+ means reaching general-market and multicultural audiences together in a single buy — 562M monthly minutes across all audiences, an authentic balance brands can't replicate elsewhere.
Broad general-market reach alongside true multicultural depth.
Nearly 2× Allen Media, BET Interactive, BuzzFeed, Essence and Univision combined.
One system turns culturally relevant supply into precision, brand-safe campaigns your team can plan, traffic, and verify.
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🍔 Food
🏆 Sports
❤️ Family
🏎️ AutoYouTube Select-style, non-skippable Reserve inventory curated by age, demo, and content — delivered through our own SSP (Google Ad Manager 360). We control 100% of the inventory, with guaranteed diverse-audience targeting verified by Nielsen & Comscore.
Reach audiences where the cultural conversation is happening — trending sports, breakout music, viral comedy. Contextual, privacy-safe and signal-proof: we target what people are watching, not who they are, delivering scale without cookies.
100% SOV across a small group of channels. Own the moment with total brand dominance for a defined flight.
10%+ SOV designed to run longer than a roadblock — forecastable impressions and sustained, high brand visibility.
Sustained visibility across a standard flight with Culture Stack CG Collective targeting at efficient scale.
YouTube & Spotify Enterprise Partner
Plus Spotify Creator PMP — available across all major DSPs: DV360, Amazon DSP, Yahoo and more.
We integrate leading data partners to verify frequency & reach, certify viewability, and screen fraud. Brand safety is scored in-SSP via IAS with negative-keyword matching — and our environment carries no political or news content, only entertainment.
Brand partners activated across WPP Media, Publicis, OMD and Dentsu.
The Ask — Authentically engage African American and multicultural consumers to drive awareness and store trial of the Minecraft Meal (LTO).
The Solution — CG Core :15s non-skippable and :06s bumpers targeting A18–34 across curated gaming and entertainment passion points.
The Ask — Drive awareness and consideration by authentically connecting with Gen Z & Millennial women through beauty, lifestyle and female-focused content.
The Solution — CG Core premium non-skippable pre-rolls with Culture Stack targeting across beauty, lifestyle and cultural content.
The Ask — Authentically engage NFL fans with memorable content during football season.
The Solution — A custom Dad Jokes video featuring NFL talent, integrating the brand into culturally relevant, shareable comedy across the All Def O&O platform.
The deck, audience data, and case studies — everything you need to put us on the plan for your next flight.
Get the media kit →