Culture Stack

Layer AI-driven audience data with cultural context to reach real fans — then validate with lift
and attention metrics.

1.
Signals

We combine platform, creator, and behavioral signals with privacy safe audience data to build cohesive cohorts.

2.
Context

Our CultureGraph maps topics and sentiment across creators and formats to match your brief with brand safe moments.

3.
Outcomes

From weekly pacing to post‑reads and brand lift studies, we provide transparent, decision ready reporting.

Culture Genesis can reach Gen-Z & Millennials at scale with video level specificity and cultural fluency.

18.2M

A18-34
ComScore-verified
US Household Reach

20.8M

A25-49
ComScore-verified
US Household Reach

19M

A35-64
ComScore-verified
US Household Reach

GenPop and Multicultural Audience Reach

Massive Overall Engagement

Culture Genesis drives 562M monthly minutes across all audiences, with standout reach... Learn more

Strong Market Reach
with AA Audiences

Culture Genesis captures 237M monthly minutes from Black audiences on YouTube... Learn more

Competitive Reach with GenPop Audiences

GenPop audiences spend 272M minutes monthly with Culture Genesis, compared to 432M... Learn more

52%
Multicultural
48%
GenPop

3P Measurement & Tracking

Measureable Campaign Efficiency

We have the ability to integrate many 3rd party data partners to verify frequency & reach, certify viewability and identify fraudulent impressions.

The Ask

Drive awareness and consideration for new products by authentically connecting with Gen Z & Millennial women through beauty, lifestyle, and femalefocused content.

The Solution

We activated CG Core premium non-skippable YouTube pre-rolls, using Culture Stack targeting to reach women engaging with beauty, lifestyle, and cultural content.

The Results
Impressions

34M

Ad Viewability

98.3%

The Ask

State Farm aimed to efficiently reach and engage key audience segments A21-54, particularly homeowners, at scale with targeted, impacful video creative to drive awareness.

The Solution

State Farm partnered with LiveRamp and the Culture Genesis network to ac7vate a programma7c media strategy. By leveraging first-party homeowner data and broad audience segments, we u;lized a mix of :06, :15, and :30 second crea;ve units featuring Kai Cenat to reach audiences at scale.

The Results
Impressions

10.1M

Ad Viewability

96.5%

The Ask

Audible sought to drive awareness and engagement particularly among culturally connected Black audiences with a strong affinity for mystery, suspense, and Black-led storytelling.

The Solution

Audible partnered with Culture Genesis on a :06sand :15s non-skippable pre-roll campaign using Culture Stacks. Targeting Black horror, Afrofuturism, and fans of Ryan Coogler and Michael B. Jordan, the campaign positioned across top-performing channels including Kai Cenat, and React.

The Results
Impressions

5.98M

Ad Viewability

99.87%